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Case Studies

Herbert Smith Freehills

Herbert Smith Freehills

Support Manager

“Teneo are a professional and competent supplier of legal translations and are approved suppliers to Herbert Smith Freehills”.

Case Study 1

LAB / TSG Website

This international software provider wanted to enter new markets in Japan, Germany and Holland and needed a full suite of marketing assets such as translating their corporate video , together with voiceovers and additional localised SEO work. See how Teneo added value to the project here.

Background:

Founded over 15 years ago, LAB works with enterprise-level organisations to implement successful digital strategies and to design, build and market digital brands and experiences. Featured in The Drum’s Top 100 Independent Agencies.

LAB has developed a unique approach to digital transformation consulting that uses psychological research to identify the emotional and irrational desires of their clients’ audience.By gaining a deeper understanding of their clients’ customers and business, they design strategies that are deeply effective and deliver real results.

Brief:

One of Lab’s clients, TSG – an automated payments software producer (among other things) wanted to enter new markets in Japan, Germany & the Netherlands. As LAB is a leading digital marketing agency, they wanted to maintain the high quality of their SEO work, so didn’t just want to localise the existing English site but to also make sure that the new sites had the same amount of traction as the existing. There were also marketing assets including a corporate video, which needed localising. In order to do this effectively, it was decided to produce a voiceover for the existing video.

Result

Teneo Translations conducted an audit of the client’s competitors’ SEO strategies and mapped their keyword strengths and weaknesses. We conducted keyword research using SEMrush and Google’s keyword planner to ascertain the keywords being used.

This then informed the localisation of TSG’s new websites, which were produced on time and to budget.

After careful selection of the VO talents, we were able to supply a smoothly dubbed new video in the target language. The VO talents worked off a script that we had translated for them.

120,000 words translated from English to Russian, edited and proofread in only 5 days? Global Law firm HSF needed both speed and confidentiality and Teneo stepped up to the plate. Read more about this demanding project here.

Case Study 2

Case Study 3

Flint Group 1 

Case Study 4